Chemical and petrochemical. |
- Market size.
- Market share.
- Competitors’ profile: Commercial X-rays.
- Potential clients.
- Marketing strategies.
- Distribution channels.
- Price analysis.
- Assessment of services offered in the market.
- Historic analysis and market forecasts.
- Purchasing and consumption habits (U&A).
- Customer satisfaction.
- Concept and advertising analysis.
- Clients’ needs in the different markets.
- Launching of new products and services.
- Commercial benchmarking.
- Assessment of the quality of the offered services.
- Development, control and implementation of promotional and sales campaigns.
- Assessment of new commercial concepts.
- Shopper studies (Mystery shopper).
- Name test (Concept test).
- Image studies.
- Assessment of advertising media